The support for Internationalization via E-Commerce of the Recovery and Resilience Plan (RRP) aims to promote the digitalization of the economy, the increase of exports of goods and services through online channels, and the capture and diversification of external markets and customers.
This measure is subject to the available budget, which may run out quickly depending on the number of applications submitted.
It is estimated that the next contest will open in August.
Beneficiaries
Micro, small and medium-sized enterprises (SMEs).
Rate of Support
50% non-refundable grant (grant).
Project Duration
12 months from the signing of the Acceptance Term.
Eligible Expenses
Acquisitions of Equipment and Software Directly Related to Project Implementation
Expenses Related to the Acquisition of Services from Third Parties
- Design and implementation of strategies applied to digital channels.
- Optimization of Web Content Management (WCM), Campaign Management, Customer Relationship Management, and E-Commerce platforms.
- Creation of own online stores, registration, and optimization of presence in electronic marketplaces.
- Search Engine Optimization (SEO) and Search Engine Advertising (SEA).
- Social Media Marketing.
- Content Marketing.
- Display Advertising.
- Mobile Marketing.
- Business Intelligence and Web Analytics.
Human Resources Costs
- Directly related to the implementation of the project, and the competences/skills in e-commerce and Digital Marketing must be evidenced and correspond to a minimum qualification level VI (QNQ).
Important Notes
Prior e-commerce diagnosis and AICEP, which will identify the maximum eligible investment of the Company.
- Companies must have a positive net position in the full fiscal year prior to the application.